4 Ways to Harness the Collaboration Feature on Facebook & Instagram
Have you heard of the Collaboration feature on Facebook & Instagram? The new feature allows two accounts to jointly create posts, Videos and Reels, effectively doubling their reach to each...
Community Engagement: 6 Ways to Engage with your Social Media Audience
In the vast digital sea of likes, shares, and retweets, it's easy to forget that behind every profile is a human heart. That's where community engagement comes into play!Here are 6 ways you can...
5 Things that all Social Media Algorithms look for to determine what content to show to users!
Social media algorithms are used by platforms like Facebook, Instagram, Twitter, and others to determine what content to show to users in their feeds.Here are 5 things that all social media...
Our Top 4 Favourite Google Chrome Extensions
Google Chrome extensions are software programs that can be installed on the Google Chrome web browser to enhance its functionality and customize the browsing experience, adding new functionalities...
6 Tips to Optimise your Google Business Listing
Google Google Business Listing is a prominent listing for businesses on Google Maps and Google Search, making it easier for potential customers to find relevant information about a business, such as...
5 Trending Tiktok Algorithm Tips for 2023
Understanding the algorithm of any social media platform is crucial for social media marketing as it enables you to effectively tailor your strategies and content to maximize reach and engagement....
5 Ways that Brands can Tap into Social Media Trends
Trending content refers to topics, themes, or formats that are currently popular online or in the mainstream media. This type of content has a high level of engagement and interest among a broad...
Helpful Tips to Securing your Social Media Accounts
Protecting your social media accounts with strong passwords and two-factor authentication is crucial in today's digital world! With cyber-attacks becoming more frequent, it's essential to safeguard...
Covering Social Media for President Biden’s Visit to Ballina
It was an incredibly inspirational experience for my team and I to work on the social media account of Ballina 2023 during the Joe Biden visit to Ballina in April 2023. The excitement leading up to...
6 New Exciting Canva Features That Will Wow You!
Here are 6 ways new exciting Canva Features! Since hosting their second Canva Create event to date A Brand New Era, Canva have launched more exciting new features. These new features will help you...
6 Ways to Make Social Media Posts More Inclusive
Here are 6 ways we can make social media posts more inclusive. The good news is that when we make our posts more inclusive, we also optimize them for search by associating relevant keyword phrases...
My Thoughts On Getting “Meta Verified”
Last week Meta announced a new verification service for personal accounts on Facebook & Instagram. It’s a subscription service which lets users verify their accounts against a Government ID....
6 Reasons to Plan Your Social Media Content in Advance
Something that comes up time and time again when working with members of my Agency and Academy is the importance of planning your social media content in advance. If you follow a structured schedule...
6 New Instagram Features for Marketers in 2023
Here are 6 new features social media marketers can watch out for on Instagram in 2023. 1. Boost stories: You can now boost stories on Instagram. This is a great way to create a paid promotion to get...
13 Ways to Boost Your Online Sales
The average conversation rate on an eCommerce store is 3%-4%. It's important to pay attention to conversion rates especially if you are using paid ads. Sometimes an ad is working perfectly fine, but...
Our 2023 Social Media Predictions To Keep You Ahead of the Curve
Here is our list of trends to expect on social media in 2023: Content inspired by Netflix/Now TV etc.: Popular Netflix shows such as 'Wednesday' and 'Emily in Paris' are taking over TikTok and...
7 Post Ideas to Spice up your Social Media
You want to start posting consistently and growing on social media but have no idea what to post or how to create the types of content that grabs attention. You get caught in this...
5 Hidden Canva Features You’ll Love!
I have found 5 Canva hidden features you’ll just love. They will save you time and keep you organised! Locking and unlocking elements: Click the element you want to lock. You can also hold Shift on...
5 Ways to Use Social Media to Build Trust with Your Customers
Consumers are seeking companies they can trust, making it more vital than ever for businesses to establish a favourable reputation with potential customers. And social media is the ideal channel for...
Facebook Ads Keep Getting Rejected? Here’s Why
If you’re having problems with getting your Facebook Ads rejected, could you be “guilty” of any of the following: Using the word “OTHER”: As a general guideline, avoid using words like “other”. You...
10 Tips to Maximise Your Post Reach on Social Media
How you present your content on social media can have a big impact on organic reach. All social media platforms have algorithms that control content distribution. Algorithms favour content that...